Here is the information that is recorded for each customer arriving at your site:
- referring page
- referring query (so we can get at keywords used if search engine)
- landing page (including query string - important for Pay Per Click campaign assessment)
- arrival time
- exit time
- exit page
- IP address
- country code / country name
- customer's cart contents
- Number of clicks on the site (accuracy is not 100% as this is recorded based on session ID)
- Categories Viewed
- Products viewed
- Customer ID (if signed in)
- Order ID (if order was placed)
- Were products added to cart (true/false)
- Did the customer Checkout (true/false)
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